CRM Automation Manager

3 дней назад

Минск, Минск, Беларусь Neo Group Полный рабочий день 18 000 руб. - 24 000 руб. в год

As part of our continued growth, Neo Group is recruiting on behalf of one of our local partners, leveraging our network of 1,400 talented professionals across 10+ countries. Together, we are committed to delivering innovative, data-driven solutions that empower our clients and foster professional growth within a dynamic and collaborative workplace.

We are on the lookout for a CRM Automation Manager to join our CRM Department.

Responsibilities:

  • Design, build, and optimize automated communication flows for the entire client lifecycle — from registration and first deposit to churn prevention and reactivation.
  • Develop onboarding and welcome journeys across multiple channels (email / push / SMS / in-app).
  • Implement reactivation campaigns and hidden flows for different stages.
  • Conduct A/B tests to improve funnel conversion rates and reactivation effectiveness.
  • Perform post-campaign analysis, build dashboards, and automate reporting and trigger logic.
  • Generate insights and growth hypotheses based on client behavior and conversion analytics.
Requirements
  • 2+ years of experience in CRM automation or marketing automation.
  • Proven experience with trigger-based lifecycle campaigns.
  • Strong understanding of event-driven logic, segmentation, and automation systems (Smartico, FastTrack, , Optimove etc).
  • Solid analytical skills, proficiency with Looker / Tableau or similar BI tools.
  • Ability to work cross-functionally with Product, Analytics, and Content/Design teams to ensure cohesive execution.
Benefits
  • Enjoy 3 health days to focus on your well-being.
  • Take advantage of 25 paid calendar vacation days to explore, relax, and unwind.
  • Get a $30 net per month sports compensation to stay active and healthy.
  • Benefit from top-notch medical insurance for peace of mind.
  • Indulge in a variety of snacks available in the office.
  • Join us for exciting corporate events that foster team spirit and fun

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